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About TampaGov
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The City of Tampa has taken incremental steps in maturing its web site service offerings. The site officially launched on September 18, 1996 with the delivery of static content from about six departments. The seed effort was assisted by the University of South Florida and the site was initially hosted by InfoHaus, an "Internet Cafe" startup group.
In February 1999, the site was restructured, and it's at this
point major efforts were undertaken to make the site more
than a minimal Internet presence. Specifically, all agencies were
aggressively encouraged to participate by publishing
services, procedures, and other basic information. To this end, the Management
Information Systems department established a "web
contributors" group to assist/educate departments; and this effort resulted
in more than 40 agencies actively participating. Initially the focus was
strictly on quality (current & accurate) information.
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In 2000, the site emphasis changed from static to dynamic
(database-driven) information resources, such as calendars & schedules,
police calls for service. Also at this time, a business partner was sought out to
expand the eGovernment initiatives primarily into payment oriented (eCommerce)
services. This effort resulted in a contract with
Florida Local Interactive.
In 2001, the site was branded as "TampaGov". It
experienced another major redesign to provide a consistent
look and feel, and to move the site to even more of a citizen-centric
focus. The site also began providing useful revenue collection services
(utility bill payments, parking ticket payments, etc.).
In 2002,
the home page was once again redesigned with an emphasis on interactive
online services and continued expansion of a citizen-centric focus. These
efforts received national attention, as TampaGov was recognized for excellence and leadership in the local government arena. Specifically,
TampaGov was awarded 1st Place in the 2002 Best of the Web and
1st Place in the
2002 Digital Cities Survey.
The 2003 effort built on the 2001-2002 areas of emphasis with a focus on transaction-based services that do not have a payment component. Using TampaGov, citizens can request a wide variety of services; the actions of "reporting a problem", "requesting a service", "asking a question", and "expressing an opinion" are all delivered from a centralized facility. Citizens can track their communication to city officials and provide follow-up information/feedback at their convenience. For 2003, TampaGov experienced more than one million page requests every month, and via the ePayment services, TampaGov collected more than two million dollars in revenue. Tampa was recognized for the second consecutive year as a government technology leader in receiving 1st Place in the 2003 Digital Cities Survey.
In
2004, a new home page was introduced. The new layout focused on
integrating the Customer Service Center with the site entry points. Map
based personal research tools were significantly expanded with the introduction
of Tampa Address Characteristics and the My Tampa Address facility;
these resources enable quick access to a list of (and links to) nearby places
including Parks, Public Schools, Police and Fire Stations, Hospitals, and other
points of interest; along with a map and regional characteristics
such as Neighborhood, Census Tract, Council District and more.
In 2005, the City assumed control of the ecommerce operations and eliminated
all transaction fees from online payments. Another new home page was introduced.
The new design streamlined citizen access while packaging many portal links via
an innovative set of dynamic generated tabs. TampaGov was again recognized for
excellence and leadership in the local government arena as it was awarded 3rd
Place in the 2005 Best of the Web competition and 2nd
Place in the 2005 Digital Cities Survey.
In 2006,
the 8th generation of the home page was introduced. Communication offerings expanded to include RSS
feeds, podcasts, a text only version of the
site, and a City Employee portal.
Major enhancements to the mapping
facilities also occurred. TampaGov received international acclaim as a Stockholm
Challenge finalist; which of the 1,155 registered entries, only 2 entries from the US
were finalists: FirstGov (The US Government's official web portal) and TampaGov Customer Service Center.
Tampa continued to be recognized for
excellence and leadership in the local government arena as it was awarded 2nd
Place in the 2006 Best of the Web competition and 2nd
Place in the 2006 Digital Cities Survey.
In
2007, the most significant change occurred with the portal architecture.
The 9th generation of the home page was introduced as TampaGov was re-engineered to provide uniform access areas for not only the
portal itself, but also for all City departments. New information
categories were established across the enterprise for About Us, Contact Us,
Frequently Asked Questions, Information Resources, News and Events; and Programs
and Services. New department specific page headings were created, with
both daytime and nighttime views. The "Tampa Neighborhoods" facility was
also introduced. This innovative facility provides up-to-date information
access to all City neighborhoods by map selection, address, association and
neighborhood name. The facility is database driven providing easy content
management and comprehensive coverage of every City neighborhood. The
neighborhood information is extensive containing association contacts and
meeting schedules, demographics and land use, maps and reports; along with
detailed unique characteristics including Council Districts, Crime Statistics,
Evacuation and Flood Zones, Hospitals, Libraries, Parks, Schools, and more.
TampaGov was recognized as the top municipal government web site in the United
States as it received
1st Place in the 2007 Best of the Web
competition.
Ongoing site statistics and usage history are viewable at TampaGov's Web Activity Report.
TampaGov reflects in its design and delivery of services a vision that does not require citizens to be knowledgeable of how government is organized or of which agency delivers their needed service. In this regard, TampaGov strives to ensure citizens are quickly and efficiently directed to their area of interest, independent of whether the services sought are provided by the City of Tampa or some other government agency. The citizen-centric aspect of this initiative is accomplished via several targeted actions.
Accessibility and usability are emphasized. Jakob Nielsen's "Designing Web Usability" is a significant resource/reference relied on for "doing it right". The strategy includes a consistent look & feel to aid in delivering readily accessible pages. This is accomplished by mandated use of a site-wide cascading style sheet and use of a standard page header.
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